A middle -aged man fell on hard times. Business was poor, he had been working too hard and had grown terribly overweight and drank and smoked to terrific excess. He was almost bankrupt, and so depressed that he decided that the only way out was to die so that his family could collect the
I look upon the “Herb Interaction” book as a “quickie” for my pharmacy team, no need to get bogged down on the computer.
David (pharmacist) Ontario
The book on “foot ulcers” spoke to me, I now understand the importance of foot care.
Janice. (Caregiver) Akron Ohio
We forget sometimes the power of the patient for healing through compliance and self care habits. We should provide understandable information.
Philip (Physician) Pittsburgh, Pensylvania
The Dr’ Guide books were a great door opener and relationship builder with the allergy medical team. Our reps loved them.
Alex (Product Manager), New Jersey.
We had the highest BRC (business Reply Card) return rate of all time – it built up great customer goodwill and easier repeat calls.
Joe (Sales Manager) Pennsylvania
The distribution of the Dr. Guide books was the most cost effective, most quickly integrated and best ROI program I have had in years – no committee development meetings, no sky high “creative” costs and so appropriate for our product / treatment messages.